Understanding marketing in business

Year 12 students took part in a workshop run by Beth King who works for Locate East Sussex. Beth’s expertise comes in the form of marketing and her role involves helping to support local businesses in their start up projects. She was recently involved with the marketing and application of promoting Hastings for the Channel 4 Culture Hub. During the workshop, our students created a marketing persona for a given company.

We would like to thank Beth for running the workshop which helped our students understand more about the marketing side of business.